How the Public Sector is Using Next Generation Travel Demand Management to Boost Public Transport, Reduce Costs, & Achieve Decarbonisation
Webinar, Wednesday, January 22 · 1 – 1:50pm GMT
About this Event
Join us for an insightful webinar that explores regional smart travel partnerships between local authorities, venues, and events, showcasing how next generation travel demand management is enhancing network reach and passenger engagement. Learn how all local authorities can replicate this success with localised digital tools that drive greater use of public transport, delivering new revenues and reducing car dependencies. Discover strategies to accelerate decarbonisation and operational efficiency whilst increasing ridership, and that most importantly, safeguard critical transport services.
Alongside a compelling agenda delivered by senior transport executives, the webinar will include a demonstration of Transport for Greater Manchester’s deployment of ‘You. Smart. Thing.’ across the region’s Bee Network, followed by a moderated Q&A session.
Session Agenda
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Taking Control, Opening Remarks & Intros, Giles Fearnley, Former MD, First Bus
Ridership & Mitigating the Revenue Risk, Fran Wilkinson, Dir. Customer & Growth, TfGM
Directions for an Audience of One, Will Philipson, Former COO, Citymapper
Leveraging Travel Demand Management, Chris Thompson, CEO, YST
Moderated Q&A
