Summer Product Update: What’s New at ‘You. Smart. Thing.’ – Q3 2024
As summer hits full stride and the days stretch long and bright, the team at ‘You. Smart. Thing.’ (YST) has been powering ahead with exciting platform upgrades and new features designed to enhance travel planning experiences for users across the globe. Here’s a look at what’s new and improved this quarter – and as always, we’d love to hear your feedback!
WhatsApp Notifications Now Available
In response to user demand, we’re thrilled to announce that all travel assistant deployments now support WhatsApp notifications. This enhancement offers users the flexibility to receive live journey updates via WhatsApp, in addition to SMS.
Why this matters:
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Better support for international travellers
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A more personal, user-friendly communication channel
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Seamless integration into your users’ daily habits
Introducing Custom Branding Options
Your brand, your way.
We’ve rolled out comprehensive white-labelling capabilities for the travel assistant, giving you full control over how the platform looks and feels to your users. You can now fully customise:
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Domain name
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Header and footer design
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Fonts
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Access colours
Whether you’re hosting an event, leading a campaign, or offering travel support, these options create a seamless branded experience that builds trust and boosts engagement.
This feature is perfect for organisations looking to maintain brand consistency, drive visitor loyalty, and provide professional interface across all touchpoints.
Interested in white labelling your travel assistant?
Refreshed and Expanded How-To Pages
We’ve updated our Service Desk with new and improved how-to guides, designed to help you get the most from your deployment.
Recent additions include:
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Sending personalised travel plans via your email marketing platform
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Increasing visitor engagement with your travel assistant using marketing best practices
Let us know what guides would help you next—we’re always expanding the library based on your needs.
Bee Network App Integration for TfGM
As part of our deployment for Transport for Greater Manchester (TfGM), our travel assistant API has been integrated with the TfGM’s Bee Network mobile app. Bee Network updates include real-time bus times and fares, park and ride options, TfGM dock-to-dock cycle journey planning, and using cycling as a first and last mile option on journeys that include public transport. Read more at the case study below and download the app if you travel in Manchester.
Q&A with Our CEO
@ Host Cities & Federations Summit 2024
Courtesy of Major Events International & Associated Press
We recently had the opportunity to share our vision at the MEI Hosts & Federations Summit 2024, a key gathering for global event organisers.
In this insightful Q&A, our CEO discusses:
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Why we chose to attend this year’s summit
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How ‘You. Smart. Thing.’ supports the goals of major event organisers
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The role our platform plays in creating a lasting sustainability legacy
